IN A CONTROLLED ENVIRONMENT

GET ACCESS TO A CAPTIVE AUDIENCE

IN REAL TIME

WITH THE ABILITY TO TARGET
VERY SPECIFIC DEMOGRAPHICS

USING A DIVERSE SET OF TRADITIONAL
& NON-TRADITIONAL FORMATS

UNLOCKED BY PANASONIC’S
ADVERTISING SERVICES

CAPTIVATED

IMMERSED

ENTERTAINED

We speak brand and agency. It’s a special language that creates connections and creative disruptions – but can be broken easily, by the human attention span of 8 seconds, one second less than a goldfish. (disturbing we know).

Luckily for you, you’ve stumbled across the unicorn of the ad world, a completely immersed, captivated and uninterrupted consumer, who also wants to be entertained.

With new expectations set by the digital era, static ad options aren’t going to cut it anymore. Instead, we’ve developed a robust platform, so that consumers can receive relevant and engaging ads, suited to their specific travel needs or personal preferences. These ads are served in real-time on Panasonic’s inflight entertainment systems or via an airline application. Our systems have been recognized as best-in-class and have been flying the friendly skies since 1979, on 300+ airlines, and entertaining millions of passengers each year.

Additionally, endless placement opportunities are available, through our television services, connectivity offering, media library, shopping/retail center and food/beverage selections. Our turnkey solution offers all the design, maintenance, analytics and tools to launch the most effective and measurable advertising campaigns. If increasing brand equity and awareness is important, this is a must have channel lineup!

Let’s face it, if we can’t prove the ROI, then why bother. Between the billions of eyeballs that can’t escape the ads and the highly personalized and targeted data analytics, this is a WIN-WIN-WIN (you, us and the consumer) don’t you think?!